Minister for Jobs, Enterprise and Innovation, Richard Bruton TD, today announced that Quantcast is to establish its EMEA Operations Centre in Dublin with the creation of100 new high quality jobs over the next two years. The investment is supported by the Department of Jobs, Enterprise and Innovation through IDA Ireland.
Quantcast is a digital advertising company specializing in audience measurement and real-time advertising. As the pioneer of direct audience measurement since 2006, Quantcast has today the most in-depth understanding of digital audiences across the web, allowing marketers and publishers to make the smartest choices as they buy and sell the most effective targeted advertising on the market. Account Management, Product Operations, Marketing and Finance will be supported in the new Dublin office.
Making the announcement, Minister Bruton said: ‘Big Data is a sector in which major growth is predicted in coming years, and in which Ireland has significant competitive advantages, between our existing base of companies in this sector, our skilled workforce and publicly-funded research in this area. That is why we are targeting this sector for employment growth as part of our Action Plan for Jobs. Today’s very welcome announcement that Quantcast, a world-leading company in this sector, is establishing its EMEA headquarters in Ireland with the creation of 100 new jobs demonstrates the potential that exists for Ireland in this sector. I am determined to build on this in the coming months through the Action Plan for Jobs to develop this sector in Ireland and help create the jobs we need.’
Commenting on the announcement Konrad Feldman, CEO of Quantcast said ‘This centre creates a base for satisfying our clients’ desire to expand their use of our real-time advertising in Europe and beyond’ continued Feldman. ‘Dublin offers the rare mix of a vibrant local technology business scene, an exceptional talent pool and easy accessibility to Europe’s major markets, all instrumental in our decision to locate here.’
Welcoming the announcement, Barry O’Leary, CEO of IDA Ireland said, ‘Quantcast’s presence here will bolster Ireland’s reputation as the ‘’Internet Capital of Europe.’’ This company is one of the top five ‘’big data’’ processing organisations in the world offering customers a pioneering, targeted audience advertising solution. I would like to offer the on -going support of IDA Ireland to Quantcast; a most welcome addition to Dublin’s cluster of digital media companies.’